We use our own cookies and third parties ones to offer our services and collect statistical data. If you continue browsing the internet you accept them. More information

Accept
Date of the professional handicraft congress
Back
30-10-2019

Collection of conclusions of the 2019 Congress

Collection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 Congress
Collection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 CongressCollection of conclusions of the 2019 Congress
FROM THE CENTRAL CONFERENCE, WE HAVE SUGGESTED THAT:

"The craftsmanship is fashionable. If we do not use it, others will do it ".

When designing our product in the market, we must take into account the tensions of contemporaneity:
  • Ignorance
  • Social stereotypes
  • Uncertainty
  • Insecurity
  • Time
The factors of approach to the consumer must also be worked on:
  • Uniqueness
  • Proximity
  • Respect
  • Subjectivity
  • Honesty
To find crafts again, we have to:
  • Put the consumer in the center of everything.
  • Defend a clear subjective discourse.
  • Harmonize consumer speeches.
Do not confront, but add:
  • Handmade and industrial
  • Handmade and artistic
  • Artisanal and technological
  • Artisan and social
We have to value our craft products and learn to introduce ourselves better. For this, it must be taken into account:
  • Prepare and have an appropriate and professional portfolio.
  • Have visibility and reputation.
  • Promote the artistic value and the value of trade.
Take into account the 4 P:
  • Patience
  • Perseverance
  • Passion
  • Persistence
ON THE CONGRESS AND ITS CONTENTS:
  • The congress held last March demonstrated the need to take a step forward towards quality and professionalism.
  • The good attendance, plural and transversal of the congressmen, and the good level of the presentations, make them optimistic.
  • Crafts can be a prestigious sector in the country. Understanding how excellence tends to be a good indication of a country way of doing.
  • Schools, associations and entities believe in the need to establish collaborations that will take place in the congress, and professionals will be reinforced.
ABOUT THE PROMOTION OF ARTIST:
  • Craftsmen need more visibility of their work and their promotion.
  • The Congress is a great opportunity to discover actions that can help the sector in this field: a list of companies and communication professionals, PR, Community, and hang it on the web of the craftsmen so that the sector can be in contact with these companies, etc.
ABOUT THE WORLD CUSTOMS TREND:
  • There is a new look, a new wave of quality crafts, which should be used.
  • Whether craftwork is associated with design or other disciplines, the point is that everything adds up and provides a basis for continuing to create and improve.
ABOUT THE LOCAL LOOK:
  • It is important to have an international knowledge and vision of what is being done in other countries, other craftsmen, and download it to the local gaze.
  • There is a long way in quality and value-added crafts, versus making products that compete with the cheapest ones. There is a market for the product with more involvement and value, while helping to improve as professionals and raise the overall level.
ABOUT THE SPECIFIC SESSIONS:
  • Luxury:
    • Definition of luxury: small orgasms. Beauty Excitement
    • How to get closer to luxury? Look for shops where the craft is sold at the highest level.
    • Associate to find initiatives that help in communication and visibility.
    • Claim Masters Craftsmen.
  • Fair:
    • Make good profiles, with training and level to reach where we propose.
    • Visiting the fairs that we think are of interest, before participating.
    • Prepare thorough the "pre", the "during" and the "post fair".
  • Artistic:
    • Creating "pop-ups".
    • Boost the Mediterranean "Catalan CraftsStyle".
We have to be aware that living from what one likes is difficult, but not impossible if we take it seriously and play it thoroughly.
We are living a good time for crafts, take advantage of it.
The public's good response to the event is indicative of the interest generated by the future of craftsmanship, and hopes to do more such actions.

Newsletter